SEO strategy management · for SEO specialists and account managers

Strategies that stay alive after the pitch.

The situation

The strategy is a PDF presented once. Changes happen in calls and emails, and nobody can say for certain what the current plan is.

Before: A static PDF After: A sectioned strategy with versions
Before: Changes agreed verbally After: Changes tracked between versions
Before: Internal thinking mixed into client documents After: Internal notes kept separate from client-visible content

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